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Types of CSR that Companies Can Consider and Choose

16-March-2023

The goal of building a business is usually always based on profit or profit. However, all of these benefits are actually the participation of many parties, including the surrounding community. This makes business owners also need to think about the right strategy in determining Corporate Social Responsibility (CSR).

Choosing the right type of CSR will certainly bring many benefits to companies that do it. Find out more about implementing CSR for your business here. Then, also choose the right CSR program that suits your company.

Get to know the CSR Program

Corporate Social Responsibility is a program designed by the company as a form of responsibility for all stakeholders and the surrounding environment. Those involved range from company owners, investors, government, company employees, and of course the community.

Because this program is a responsibility, of course its implementation needs to be prioritized. Especially when the company has reached a certain point in its business. In addition, this responsibility program is also obliged to provide benefits for all parties involved in it.

Companies need to prioritize three things, namely profit, people, and planet. All of these elements can also be summarized in a real program in CSR.

CSR Program Benefits

There are still many business owners who feel that this is a waste of company money. Even though it does not bring direct benefits, there are still many benefits that can be obtained from CSR:

1. Build a corporate image

Not just profit, running a CSR program actually aims to build the image of a company. In a way, this step is one part of the introduction of the company to the public directly. Of course, this also makes the company, products, and business that is being run known with certainty by more people.

2. Maintain good relations with stakeholders

Stakeholders certainly need quite a number of similar programs for many purposes. One of them is to provide opportunities for companies to get additional capital from investors. In addition, this program will also involve the government's role as a regulator. This is proof that your company has provided many benefits to the environment.

3. Improving community welfare

Many CSR programs can be carried out by companies, including creating jobs for the surrounding community. This of course can make people's welfare increase. That way, their purchasing power will increase. This opens the opportunity to increase transactions in the future.

4. Protect the environment

Companies can also provide humanitarian assistance to the community. A number of large companies often choose to provide various access needed, ranging from clean water, education, to aid for disaster victims.

5. Increasing public trust

The best thing about running a business is to earn the trust of society. This trust makes the products you offer more preferred by consumers. In addition, the possibility of business running sustainably.

Types of CSR Activities that Can Be Considered

There are a number of large programs that companies can run. The following types of CSR programs can be considered for companies:

1. Responsibility towards the environment

This large program is pretty much chosen by companies. The focus is on carrying out the company's commitments related to environmental issues. More or less, every business that is run will be very close to this one issue.

The responsibilities given can be very much. Your business can start with steps to reduce plastic waste from production. Also use raw materials that can eventually be recycled so that they can be used again.

Companies can also help reduce excessive use of natural resources. Apart from that, also provide various accesses to the surrounding community for a more decent life.

2. Human rights responsibilities

CSR programs are not only about how companies treat the environment. Humans who take part in business trips certainly need to be taken care of. The reason is, this humanitarian ethics is an important part of the company being able to grow bigger than expected.

The first step is to provide proper welfare for employees. This means that companies must provide fair treatment regarding working time, wages and other benefits. Preventing the practice of hiring underage employees is also a wise step for the company.

3. Philanthropic responsibility

Humanity is something that also needs to be put forward by companies in any field. One of the philanthropic aspects that a company can do is to give donations to communities in need.

An example is humanitarian assistance during the COVID-19 pandemic. Companies can also visit hospitals, foundations, and humanitarian communities to distribute everything they need.

Employees can also take part in carrying out this CSR program. Company employees can contribute goods to those in need.

4. Economic responsibility

Economic problems occur all around. Just by opening your eyes, you can see this problem very clearly. Based on this problem, companies can also start creating CSR programs.

This program will be more directed towards funding to solve existing problems. You can work with an agency to make this program work. Even better if the funding provided is focused on one specific problem.

Companies can help provide funding to help orphans and the elderly to live a decent life. Those who are below the poverty line also need to get more attention from companies that want to carry out CSR.

Those are a number of types of CSR that can be taken into consideration to run immediately. Whatever the choice, make sure it needs to be based on sincere intentions in it.

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